Misbehaving: The Making of Behavioral Economics
Richard H. Thaler
Margin of Trust: The Berkshire Business Model
Lawrence Cunningham & Stephanie Cuba
Butch Cassidy: The True Story of an American Outlaw
Charles Leerhsen
Eating Dirt
Charlotte Gill
The Big Switch: Rewiring the World, From Edison to Google
Nicholas Carr
What Just Happened: A Chronicle From the Information Frontier
James Gleick
Escape Velocity: Cyberculture at the End of the Century
Mark Dery
I Live in the Future & Here's How It Works: Why Your World, ...
Nick Bilton
Total Recall: How the E-Memory Revolution Will Change Everything
C. Gordon Bell & Jim Gemmell